Business game to boost understanding of

Justice, equity, diversity and inclusion.

Brands playing equal.

The most unfair game in the world.

How does the hand we are dealt help or hinder us as we move through life? How does it affect success, love, careers, mindsets, and the experience of everyday life? What does privilege look like, and how does inequality impact different people?

Let’s Play Equal, the most unfair game in the world. Designed to inspire reflections on justice, (in)equality, diversity, and inclusiveness. To help you think through ánd beyond the hand you were dealt and how this helps or hinders you through life.

Discuss, learn, reflect, and try to win!

Diversity is a beautiful thing. But there’s beauty and there’s pain.

Have you ever experienced having limited access to healthcare? Worried about your ability to easily use public transport? Struggled balancing a career and childcare? Been treated as an outsider to the culture you live in? This game will get you there.

It gives your company:

  • A unique and effective way to kickstart conversations on diversity and inclusion. 

  • An instrumental part of internal courses or training on JEDI.

  • A management tool to help leaders implement JEDI policies and behaviour.

 Your teams will:

  • Enjoy playing! 

  • Become aware of what they (don’t) know, think and feel about themselves and others.

  • Have real, meaningful conversations.

  • Open up about their own privileges, vulnerabilities and life experiences.

  • Be more ready and able to embrace diversity and inclusion policies and behave accordingly.

  • In the end, benefit from better collaboration and more effective innovation.

  • "Diversity and inclusion should be high on the agenda in all organizations, but only 27% have made policies on it in the Netherlands. That really needs to change. This board game for teams facilitates important - and often uncomfortable - conversations that need to be had at all levels of an organization. From boardroom to shop floor."

    Tessa van Soest, Director B Lab Benelux

  • "Let's play equal offers the opportunity to start a dialogue and promote mutual understanding without getting too personal. A game to be played to learn from and grow as a person and as an organization."

    Nathalie van der Put, General Council, department of Legal & Corporate Affairs Danone Nederland

  • Cleverly made, confrontational and at the same time fun to play. I look forward to playing this game with our team.

    Odette Bakker, Co-owner & director Dazure

  • "Let’s play equal! Anywhere and anytime, but also in business. The ‘unfair game’ developed by B Lab Benelux partners is a great eye opener towards more diverse and inclusive companies in a more equal and just economy (...)"

    Joost Vosmer, MVO Nederland en Synclusie

  • "With the Safe & Pleasant Working strategic committee, today we tried out 'the most unfair game in the world.' Let's play equal. The initial experiences are good and I look forward to taking this further into the organization!"

    Rosanne Schuurmans, Projectleider HR - WUR SSG at Wageningen University & Research

This management tool playfully helps to increase awareness and understanding of sensitive social topics safely and securely. As the game progresses, it becomes more personal.

  • A board game for teams of 4-8 players.

  • Players put themselves in the shoes of personas, based on real people.

  • The starting position of the game is unequal based on validated statistics.

  • While playing the game, players run into life events. How is falling in love or buying a house for Sander? And for Coco? 

  • Reflect on your own personal life experiences, vulnerabilities, and privilege